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  • Fundamentals Every Content Marketing Plan

Six Fundamentals Every Content Marketing Plan Should Include

Content Marketing is a strategic way of distributing information to potential buyers. Here’s how it works… Your brand consistently gives away valuable advice. This in turn, creates customers who are loyal to your business. It’s a simple idea, yet it’s...
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  • search engine optimization

Why Your Business Can’t Be Found Without Search Engine Optimization

SEO is one of the most valuable social media services you can add to your overall digital marketing strategy. One of the main goals of SEO (search engine optimization) is to make your website easier for search engines (Google,...
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  • Blog Image - Branding

The Value Of Branding Your Business

Branding is about creating an identity to distinguish your business from any other business. Any company can benefit from branding, and it’s especially vital for companies in a competitive space. Your product, service, logo and website all contribute to your brand,...
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  • 7 Steps To Your Prosperous Website

7 Steps To Your Prosperous Website

Whether used as a marketing hub or simply as a tool to build awareness of your product or service, a website is incredibly vital to marketing your business online. But you can’t just throw up any old website, it needs...
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  • Email Marketing

Why Your Business Must Get Better At Email Marketing

Did you know that 122 billion emails are sent every hour? The effectiveness of email marketing is second only to search marketing when comparing strategies in the digital world. It’s affordable, easy to execute and completely measurable. Most importantly, email...
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  • Blog Image - SM Agency

What You Need To Know Before Hiring a Social Media Marketing Agency

Choosing the wrong marketing agency results in wasted money and a disengaged audience. Before you hand over the social media marketing services for your business, ask yourself these vital questions: Do they understand my business? This doesn’t mean they have...
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  • LinkedIn For Business

Grow Your Business On LinkedIn With These 4 Steps

We love LinkedIn! In fact, we wrote an entire blog post about why LinkedIn is the best social media platform for building relationships. If we had just one word of advice for all businesses who are using LinkedIn,...
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  • social media

2 Essential Elements of a Superb Social Media Brand

Perhaps the easiest way to understand branding is this: it’s who you are, rather than what you do as a company. In other words, it delves deeply into exactly what makes you, YOU! While there are many businesses in this world,...
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  • Marketing Strategy For The New Year

6 Ideas To Revamp Your Marketing Strategy For The New Year

In our humble opinion, the best way to start a new year is by analyzing the old one. Read on for six ideas to do just that.
  1. Clean up your email lists. It’s only natural for your list to decay...
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  • Blog Image - Adding Digital Marketing

A Marketer’s Guide: Adding Digital To Your Marketing Mix

If adding digital to your marketing mix has you somewhat-to-completely baffled, you’ve come to the right place! There are many benefits to using digital marketing, especially with social media. For a peek at how social media can help your...
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