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A Beginner’s Guide to Understanding and Creating Facebook Ads

Facebook is so valuable because it excels at collecting data from users who voluntarily enter it into their very own personal profiles. This matters to your business because it provides an inside look into who your Facebook audience is. When used correctly, Facebook ads can be a valuable tool for reaching your target customer for [...]

By | March 6th, 2017|FaceBook, social media|0 Comments

An Introduction To Twitter Marketing For Your Business

Though it seems a new social network pops up all the time, there are really only a handful of platforms that you need to focus on for social media marketing success. Twitter tops the list. Follow this advice to start taking advantage of Twitter’s marketing ability. As with every marketing strategy, to be successful on [...]

By | February 24th, 2017|social media|0 Comments

Six Social Media Metrics Worth Measuring

There are many social media marketing services your small business should consider. No matter which ones you choose, they should all include some form of social media analysis. This is the only way to truly understand how and if your social media marketing is achieving your goals. Here are 6 social media metrics we believe [...]

By | February 24th, 2017|social media|0 Comments

Six Fundamentals Every Content Marketing Plan Should Include

Content Marketing is a strategic way of distributing information to potential buyers. Here’s how it works… Your brand consistently gives away valuable advice. This in turn, creates customers who are loyal to your business. It’s a simple idea, yet it’s incredibly effective! Developing your content marketing plan should be a well-thought out process that always [...]

By | February 20th, 2017|social media|0 Comments

The Value Of Branding Your Business

Branding is about creating an identity to distinguish your business from any other business. Any company can benefit from branding, and it’s especially vital for companies in a competitive space. Your product, service, logo and website all contribute to your brand, but it’s more than that. It’s your mission, your commitment to customer loyalty and [...]

By | February 13th, 2017|social media|0 Comments

What You Need To Know Before Hiring a Social Media Marketing Agency

Choosing the wrong marketing agency results in wasted money and a disengaged audience. Before you hand over the social media marketing services for your business, ask yourself these vital questions: Do they understand my business? This doesn’t mean they have to have all the answers. No one does! However, an agency that shows knowledge [...]

By | February 4th, 2017|social media|0 Comments

Grow Your Business On LinkedIn With These 4 Steps

We love LinkedIn! In fact, we wrote an entire blog post about why LinkedIn is the best social media platform for building relationships. If we had just one word of advice for all businesses who are using LinkedIn, it’s to stop thinking of this robust platform as just a place to host your resume. Although [...]

By | February 1st, 2017|social media|0 Comments

2 Essential Elements of a Superb Social Media Brand

Perhaps the easiest way to understand branding is this: it’s who you are, rather than what you do as a company. In other words, it delves deeply into exactly what makes you, YOU! While there are many businesses in this world, very few of them are brands. To become a brand, you must develop both [...]

By | February 1st, 2017|social media|0 Comments

6 Ideas To Revamp Your Marketing Strategy For The New Year

In our humble opinion, the best way to start a new year is by analyzing the old one. Read on for six ideas to do just that. Clean up your email lists. It’s only natural for your list to decay over time. And it happens faster than you think. The best way to keep your [...]

By | January 24th, 2017|social media|0 Comments

A Marketer’s Guide: Adding Digital To Your Marketing Mix

If adding digital to your marketing mix has you somewhat-to-completely baffled, you’ve come to the right place! There are many benefits to using digital marketing, especially with social media. For a peek at how social media can help your business, I encourage you to read: "Social Media – Your Key To Success”. However, this post [...]

By | January 24th, 2017|social media|0 Comments