Email Marketing
Helping e-commerce businesses connect with their customers in an authentic way.
Building repeating customers and raving fans, while simultaneously increasing revenue and profits.
VMG’s Email Marketing Team Can Help
Spend Less On Marketing
Boost Revenue Figures
Improve Retention Rates
Show Your Offer to the Right People
Why Email & SMS Marketing is successful with VMG?
Step 1
Capture
Average email capture conversion rate: 2-3%
VMG email capture conversion rate: 5-6%
Achieved through strategic implementation, thoughtful split testing, etc.
Step 2
Convert
Marketing is more than just sending sales emails.
Our strategic approach builds stronger customer relationships that lead to stronger conversions rates
Step 3
Cultivate
Closely analyzing data and engagement to ensure a dynamic, agile strategy.
This is done with advanced nurture based flows, consistent weekly value give campaigns, industry forecasting,
etc.
Klaviyo Partnered Agency
Setup
1st Month
– Setup of Automations
– Pop ups that convert
– A/B Testing
– Segmentation
Monthly Management
2nd Month, etc…
– Advanced automations
– Advanced segmentation
– Optimizing deliverability
– A/B Testing
– Campaigns
BENEFITS OF THE
Email Marketing
Customization
One of the many benefits of emailing your list is it can be personalized. Content can be sent to subscribers that meet certain criteria that align with what you want to target.
It’s Cost Effective
In comparison to other marketing channels and methods, email marketing will prove itself to be excellent for a given budget.
Easy to share
It’s possible to communicate with thousands on your email list in a matter of minutes. There aren’t many other types of marketing methods that can be easily shared like this. Your subscribers are then also able to send the newsletters to their friends and become your brand evangelists.
Easy To Measure
There are great tracking opportunities for businesses using this type of marketing. Many email platforms allow you to track click-throughs, open rates, bounce rates, and other key metrics. This helps marketers spot how campaigns can be improved and the best thing is that the changes can be made, almost, instantly.
FAQ
What is Email Marketing?
We’ve partnered with top email marketing companies to bring you the services you need to stay in touch with your clients. We help you cultivate long-term relationships with new acquisitions as well as your established base, by developing impactful, relevant and optimally deployed email campaigns that connect with people and move the needle.
Why is email marketing important?
Email marketing tools provide you with the ability to create a fluid, interconnected, and undisrupted buyer’s journey. More importantly, email marketing allows you to build relationships with leads, customers, and past customers. It’s your opportunity to speak directly to them in their inbox, at a time that is convenient for them. Coupled with the right messaging, email can become one of your most impactful marketing channels.
How does email marketing work?
Email marketing is a process that requires a lot of A/B testing to find out how to best communicate with your subscribers in a way that is beneficial for them and for your business goals. For email marketing to work, you need to have a list of active subscribers, the most important task in your strategy should be how to grow your email list. Growing and maintaining an email list is valuable for your business.
Can email marketing help to increase sales?
Email marketing can help businesses expand their reach, boost their conversion rates, connect with their audience, and increase sales. By creating effective, efficient, and personalized email campaigns you can stimulate and inspire your subscribers to invest their money into your brand/ products.
How do I grow my email subscribers list?
Buying an email list is strictly a no-no! As these email ids are not verified and not all are interested in your brand. There are various ways in which you can grow your own opt-in email list. To start, having a well-built pop-up on your website asking visitors to opt-in can positively increase your subscribers’ list almost immediately.