social media strategy

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Why Media Plans Need To Have Social Ads

  You could have the greatest product or service in the world, but if no one knows it exists then you won’t be in business for very long. This is where advertising comes into play and it should go without saying that it is not a one-size-fits-all approach. Your target audience uses each media differently, [...]

By | 2015-07-30T06:29:54+00:00 June 29th, 2015|marketing, social media|0 Comments

How to create a Successful Pinterest Page

Pinterest is the 4th largest “social network” in the world. For fie years, it has been an addicting virtual pin board & organization system for millions of people to save what they want. And even though Pinterest’s CEO Ben Silbermann has gone on record saying that his company should not be considered a social network, [...]

By | 2015-07-30T06:46:47+00:00 June 16th, 2015|marketing, social media|0 Comments

Clicks are Overrated. These 5 Performance Metrics Trounce Clicks

Since the inception of online marketing, the marketing community has put a lot of stock into clicks. The single tap of a mouse pad or button takes a fraction of a second to do and for a while, marketers have relied on these priceless seconds to analyze performance for sites, emails, and advertising. This brief [...]

By | 2015-07-30T06:48:38+00:00 June 12th, 2015|social media|0 Comments