Online marketing rapidly changes in efforts to create and test better methods to reach a target market. These changes can cause confusion and frustrate the leaders of corporate enterprise businesses as well as mid to small businesses. We provide the following newsletters in an effort to share the quick information needed to stay ahead in this ever-changing digital world. Feel free to download, print and read.

September 2020 VMG Newsletter

Download our newsletter now and read about:

  • Last chance to migrate “Mixed Forms” on your website to https
  • New addition! Desktop “Call” button added to Google knowledge panel
  • Manage your GMB profile directly in search!
  • Everything about Bing’s newly released webmaster tools
  • Free product listing now enabled in the Bing shopping tab

August 2020 VMG Newsletter

Download our newsletter now and read about:

  • Google’s structured data testing tool to be replaced
  • Google adds ‘black-owned’ attribute To Google My Business
  • Google maps profiles get interesting as Google integrates social features
  • Google is rolling out ‘Google Screened’ local service ads to more businesses

July 2020 VMG Newsletter

Download our newsletter now and read about:

  • Local SEO’s mostly focus on link building & content development – a study
  • The almost abandoned Google messaging gets some great usability upgrades
  • Google rolls out four new attributes to Google My Business
  • Bing reveals its ranking factors in updated webmaster guidelines

June 2020 VMG Newsletter

Download our newsletter now and read about:

  • Analyzing Google’s May 2020 Core Update
  • User Experience to be a Ranking Factor by 2021, Promises Google
  • Google rolls out new GMB features & Attributes to support businesses
  • Facebook & Instagram will now let you sell your products directly on their pages.

May 2020 VMG Newsletter

Download our newsletter now and read about:

  • Google Shopping now allows listing your products for free
  • Google aims GMB to become more powerful post COVID-19
  • Ideas to update your digital presence amid the pandemic

April 2020 VMG Newsletter

Download our newsletter now and read about:

  • Should you invest in digital marketing during this crisis?
  • Google makes a host of changes to Google My Business due to Covid-19.
  • Google offers $800+ Million support to SMBS amid Covid-19 crisis.
  • Facebook offer $100 Million cash grants to small businesses following Covid-19 outbreak.
  • Yelp gives affected local businesses free services worth $25 Million.

March 2020 VMG Newsletter

Download our newsletter now and read about:

  • Google will switch to “Mobile-First Indexing” for all website by September 2020
  • Myth Busted: Google My Business description has no effect on rankings!
  • Scraped Content? It’s not worth losing your sleep over it!
  • Bing webmaster tools gets an upgrade!

February 2020 VMG Newsletter

Download our newsletter now and read about:

  • Google launches January 2020 core update.
  • Survey reveals meta descriptions & Branding impact search click through the most
  • New tool launched by Google
  • Yelp strikes back at fake reviews by introducing “Badge of Shame”
  • Pay Per Click (PPC) Updates for February 2020

January 2020 VMG Newsletter

Download our newsletter now and read about:

  • The long list of changes, upgrades and test of Google My Business in 2019.
  • Google now displays ‘Request Quotes’ button above mobile local results.
  • Secure your wordpress site by updating your PHP.
  • Pay Per Click (PPC) updates for January 2020.

January Digital Marketing Newsletter 2020

December 2019 VMG Newsletter

Download our newsletter now and read about:

  • The Bedlam update – What you need to know
  • Google rolls out local opportunity finder to help businesses up their local SEO game.
  • Pay Per Click (PPC) updates for December 2019

November 2019 VMG Newsletter

Download our newsletter now and read about:

  • Google rolls out new search algorithm, BERT
  • Study indicates 97% of adults purchase from the local businesses they find on Yelp
  • 3 simple ways to make the most of long-tail keywords
  • Is your local business voice ready? Check out with our new SEO audit report
  • Pay Per Click updates for November 2019

October 2019 VMG Newsletter

Download our newsletter now and read about:

  • Boost you site’s authority & stop worrying with Google’s new September 2019 core update.
  • No more review stars for local business & organization markup.
  • Don’t want to lose your ability to message customers? Start using the GMB app.
  • Facebook and Instagram likely to hide like counts.
  • Pay Per Click updates for October 2019

September 2019 VMG Newsletter

Download our newsletter now and read about:

  • Speculations of Google and Bing joining forces increase as their Webmaster Tools & Local Plantforms work together.
  • Bulk Review Management – Another feature introduced by Google My Business
  • Hotels on Google My Business can now add new features to their listings
  • Google now rolls out new ‘Google Screened’ local service ad label
  • Boost Twitter engagement 10x with images & get 150% more retweets with videos
  • Pay Per Click (PPC) updates for September 2019

August 2019 VMG Newsletter

Download our newsletter now and read about:

  • Have listing services like Yext become obsolete due to changes in Google?
  • Bing now warns users from visiting sites with an expired ssl certificate
  • You can now claim your Google knowledge panel
  • Google test “Request a Quote” button locally for branded searches
  • Pay Per Click (PPC) Updates for August 2019

July 2019 VMG Newsletter

Download our newsletter now and read about:

  • Create Custom URLs with Google My Business ‘Short Names’.
  • The way Google My Business handles practitioner listings has changed!
  • Google launches new website for small businesses as an initiative to help them grow!
  • Preferred domain setting no longer to be a part of the search console.
  • PPC Ad strategies to implement in July 2019!

June 2019 VMG Newsletter

Download our newsletter now and read about:

  • Google is all set to use Mobile-First Indexing by default for all new websites.
  • Google search console now comes with 3 new structured data reports.
  • Google launches call automation service for local businesses
  • Have you checked the automated ads tool on Facebook?
  • Important PPC updates for June 2019

May 2019 VMG Newsletter

Download our newsletter now and read about:

  • You can now create a short name and url for your Google My Business Listing
  • Google has made it easier for you to promote positive customer reviews
  • Google product listing feature can be a BOON for your Business
  • Pay Per Click updates for May 2019

April 2019 VMG Newsletter

Download our newsletter now and read about:

  • Google Launched One of the Biggest Core Updates
  • Does Your Business Qualify for a GMB listing?
  • Make Sure You’re Utilizing the “Offers” Feature within Google Posts to Drive Free Traffic
  • Twitter Launches a New Tool to Help You Find the Best Time to Post Your Content

March 2019 VMG Newsletter

Download our newsletter now and read about:

  • Google My Business Service Area Features for Mobile Business
  • Reply to reviews on Google Map Listing
  • Google’s Structured Data Reporting
  • Google’s Revamped “Test My Site”
  • Google pulls the plug on G+
  • Important Pay Per Click Updates

February 2019 VMG Newsletter

Download our newsletter now and read about:

  • Now is the Time to Embrace Voice Search
  • How to Optimize Google My Business Listing
  • The Power of Yelp to Boost Rankings
  • Click Through Rates are a Ranking Factor
  • Discontinue Messaging via Google My Business
  • PPC Updates for This Month

January 2019 VMG Newsletter

Download our newsletter now and read about:

  • Notable Changes in the SEO World 2018
  • Are Older Local Review Relevant?
  • 2018 Survey and Changes You Should make in 2019
  • Where are the Old Reports in the New GSC?
  • Wonder Where Your Old Yelp Reviews Are & Your Ratings
  • Youtube is Actively Removing Spam Subscribers